matchlex for e-Markets (top-line impact)

'Growth in Sales' and 'Discovery of  Opportunities' drive businesses to search new  markets. In recent times, several e-Markets and other public-access B2B portals have failed due to one or more of the following reasons:

1. insufficient liquidity (critical mass of buyers and sellers)

2. inefficient and irrelevant intermediation (matching of needs)

3. lack of transactional security (trust)

All of these, are known reasons for business failure. There are no alternatives for liquidity - you have it or you don't; transactions are a 'post-discovery' issue and can be achieved off-line, until more secure online environments emerge. However, where e-Market promoters can aggregate sufficient traffic, intermediation issues can be overcome through effective use of the matchlex solution. 

Most e-Markets (including job boards) in recent years, adopted the classifieds / bulletin board model for capturing largely unstructured data from participants. Consequently, only a search-engine-like public interface could be provided for iterative key-word searching, sifting and sorting. 

As an example, you search on "industrial paint for cars" and get several pages of results. You then sift through the first couple of pages getting frustrated by the irrelevance you encounter on the way....... "vintage cars from the industrial age" ;  "do not apply paint or varnish until dry" and so on. Your perfect match contains "automotive paints" but appears on the 19th page! - unlikely, that you will get there.

Similarly, a search for "Windows2000" on a job board with 1 Million registered candidates, when filtered on function and location gives 6 matches. The same keyword when spelt using a space, "Windows 2000" yields 483 records!  

matchlex 
(matching using lexicons)

At heart of matchlex (matching using lexicons) is a mutli-criteria matching engine. Skillfully designed and intuitive web interfaces are used for  collecting structured data with the help of lexicons (dictionary of terms pertaining to a domain / business / industry. Also referred to as meta-data / pick lists or pull-down menus). These provide a framework for consistent, accurate data capture and a common language.  Only then, the meaning of data (semantics) is represented in a manner that permits programs to interpret it correctly, facilitating  relevant,  efficient and pro-active  intermediation.

matchlex platform for e-Markets leverages all functionality of matchlex for Process Management 

Collaborative Workflow

Content Management

e-Forms

Online Screening

Knowledge & Records Management

Response Tracking

Relationship Management

Decision Support

Reporting & Business Intelligence

In addition it leverages its multi-criteria matching engine. 

matchlex is being continually configured for different e-Markets and efficient Intermediation applications - refer the Solutions section of our website for further details.

or

find out how matchlex can support your Processes Management objectives.

Want to learn more about the matchlex e-Markets solution? Click here to contact us, we will work with you to evolve a viable business partnership strategy.

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